Kerala, 21st July 2025 – The Kerala Khadi and Village Industries Board is preparing to introduce a new line of eco-friendly advocates’ coats. This innovative move, inspired by the successful introduction of khadi overcoats for medical professionals in government medical institutions, will be unveiled next month with the first launch taking place at St Teresa’s College in Ernakulam on August 19.
The new line is expected to be introduced initially in the state, with plans to expand it to other parts of the country in the following months. This initiative aligns with the board’s commitment to promoting eco-friendly and sustainable clothing options while supporting local village industries.
The launch event will not only mark the introduction of these new advocates’ coats but also coincide with the Khadi Board’s Onam collection, offering a unique blend of tradition and innovation. Ratheesh, the spokesperson for the board, expressed his enthusiasm for this project, stating, “We are excited to extend our eco-friendly clothing options to advocates, hoping to inspire professionals across India to choose sustainable fashion.”
The launch comes at an opportune time as sustainability and eco-friendliness continue to gain traction in both the fashion industry and among consumers. With the success of khadi overcoats for medical professionals serving as a blueprint, the board is optimistic about the impact these advocates’ coats could have on promoting sustainable fashion practices within the legal profession.
As the launch date approaches, anticipation grows for this exciting new development in the world of fashion and sustainability. The Kerala Khadi and Village Industries Board continues to lead by example, demonstrating a commitment to eco-friendly practices and supporting local industries.